Recon
Identity – Icons – Logo
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Recon is a virtual & augmented reality platform. It was developed by Airlift to prototype, validate, and build products & services. Airlift uses this tool to produce innovative, effective, and integrated physical/digital experiences. Contact Airlift to learn more.
Airlift Team
2016
Identity – Icons – Logo
![](https://freight.cargo.site/t/original/i/7d0412e09c6d67a87901d381667980210e17f9b0ae886561302a1e3b1385aa95/Recon-Wireframe.jpg)
Recon is a virtual & augmented reality platform. It was developed by Airlift to prototype, validate, and build products & services. Airlift uses this tool to produce innovative, effective, and integrated physical/digital experiences. Contact Airlift to learn more.
Airlift Team
2016
![](https://freight.cargo.site/t/original/i/773bcb2105fac01ce9e11d062ea4aaa30332139d4018b67017b7e4dd795884d5/Recon-Printouts2.jpg)
![](https://freight.cargo.site/t/original/i/92edb9c9cd6afaba50bbcba08a673a8963a01e2d494da50660d62319d1e7c4e8/Recon-StyleImages.jpg)
![](https://freight.cargo.site/t/original/i/6ae0b0cf51f172d64e54b53668b05cfdd1b0919d658c06fa63bb42d5f74a95d6/Recon-concept.jpg)
Discovery
Recon’s visual identity speaks to craftsmanship, construction, and our sense of sight. Inspired by simple geometry, the mark brings two abstracted mathematical compasses face to face to form a human eye, a metaphor for constructing a new view of the world with VR & AR technology.
Recon’s visual identity speaks to craftsmanship, construction, and our sense of sight. Inspired by simple geometry, the mark brings two abstracted mathematical compasses face to face to form a human eye, a metaphor for constructing a new view of the world with VR & AR technology.
![](https://freight.cargo.site/t/original/i/bbcd17b7242d4a8142ac2f57d023f22d6e5722c3c4ca5b1c3822910fe38fbb43/Recon-box.jpg)
![](https://freight.cargo.site/t/original/i/456fd17d4c6ecf4369efeba62d1661a8c94866ad8e0bdd5b1129befeca6d3d79/Recon-LogoType-texture-C.jpg)
![](https://freight.cargo.site/t/original/i/01df9e87c73f0e817232b74751ce80a064e066a291d1e9674cc35fcd373aca14/Recon-Logo1.jpg)
![](https://freight.cargo.site/t/original/i/7405c0cb9779864405f82ecf166d883e284b10b34bb3392745c818ae0cc6e620/Recon-Logo2.jpg)
![](https://freight.cargo.site/t/original/i/1a23862b275b4ba14c608249a414c9093875b77513ec86e21dbe7ee35e2537e3/Recon-Posters.jpg)
![](https://freight.cargo.site/t/original/i/a205654d3a2cc3de37dc70483c8600a3c7fe9ba8bf79ce71e70bf92e77ba00c2/Recon-banner.jpg)
![](https://freight.cargo.site/t/original/i/513a952ab9ab457b1c620b1ef43f8eacf4aa932a1a9fbfb5a6eb4b03f7bcb0cd/Recon-bCards.jpg)
![](https://freight.cargo.site/t/original/i/f6e364dff73e936449aa56c1e40d99c28612d4f5b54fd8fb19e0f95c01a33739/Recon-Icons.jpg)
![](https://freight.cargo.site/t/original/i/db0f53089e2f6ff4ab8fc5392a322bdb4a44ef266892f9e4a1afd199e9bdef64/Recon-Brandbook2.jpg)
Team Credit — Airlift
I worked on Recon at Airlift, where we created brand, logo, colorway and the identity system. Creative collaboration with Patrick Corrigan, Diana Povieng and Peter Synak made this project possible.